A long overdue disruption in menstrual products
The Economist
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March 31, 2018
The disposable sanitary pad debuted in the late 19th century. It was such a taboo that a purchase involved dropping the exact sum in a box at the chemist’s counter. The pack was handed over, no words uttered. Menstrual products could not be advertised on American television until 1972. In 2015 an ad showing a runny egg yolk was questioned by New York’s subway for being too suggestive of period flow (which was the point).
Squeamishness has hampered innovation.
Why your daughter may never need to buy a tampon
The Washington Post
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Oct. 22, 2016
Alternatives “still constitute a small portion of sales,” cautions Svetlana Uduslivaia, head of tissue and hygiene at Euromonitor International, a global market research firm. (Note: Analysts don’t yet track the sales of most lesser-used products on the market, so aggregate data is lacking.) “They are, however, products to watch for long-term impact. As more women, especially younger women, are getting familiar with the products, they are likely to be passing on this information to their daughters.”
Flex raises another $3 million to replace tampons
TechCrunch
•
Oct. 6, 2016
Flex, the tampon alternative you can wear during sex, has raised a $3 million seed round led by Vivek Ranadive’s new fund, Better Our World Ventures Fund, with participation from Cyan Banister of Founders Fund, Ellen Pao and others.
